PRICING

Let’s talk numbers

The cost to sell on Amazon depends on your selling plan, product category, fulfilment strategy, and other variables. The options are flexible, so you can find the combo that works best for you and your goals.
Laten we het over de kosten hebben

Selling plan

The Individual plan costs € 0.99 per unit sold, and the Professional plan costs € 39 (excl. VAT) per month no matter how many units you sell.

Referral fees

Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 8% and 15%.

Fulfilment fees

The cost to ship your orders depends on whether you fulfil your own orders or use Fulfilment by Amazon (FBA).

Other costs

Some selling partners may incur additional fees (such as long-term storage fees) or pay for optional programmes like advertising or premium account services.

Getting paid and paying fees

When you set up a selling partner account, you’ll provide a credit card number and a bank account. Amazon will charge the credit card to cover your fees, and proceeds from any sales will be deposited into your bank account.
PLANS

Selling plans

Our selling plans give you the freedom to pay per sale or stick to a flat monthly fee. You can change or cancel your plan at any time.

Plans

Individual

Professional

0,99

(excl. VAT) / item sold
+ additional selling fee

39

(excl. VAT) / month
+ additional selling fee

Overview

This plan might be right for you if...
• You sell fewer than 35 items a month
• You sell more than 35 items a month
• You're still deciding what to sell
• You want to advertise your products
• You don't plan to advertise or use advanced selling tools
• You want to qualify for top placement on product detail pages
• You want to use advanced selling tools, like APIs and reports
• You want to sell products in restricted categories

Selling plan features

Add new products to the Amazon catalog
Grow your business with Fulfilment by Amazon
Apply to sell in additional categories
Save time creating listings in bulk
Manage inventory with feeds, spreadsheets, and reports
Qualify for top placement on product detail pages
Increase selling efficiency with API integration
Set your own shipping fees for non-media products *
Attract shoppers with on-site advertising tools
Run promotions including free shipping
Add multiple users to your account
* Books, Music, Video, and DVD

Amazon jargon:

Referral fees

For every item sold, selling partners pay Amazon a percentage of the total price—including item price, shipping cost, and any gift-wrapping charges—or a minimum amount, whichever is greater. Referral fees are in addition to selling plan fees.
FEES

Category Referral Fees

Selling partners pay a referral fee on each item sold. For all products, Amazon deducts the applicable referral fee percentage calculated on the total sales price. The total sales price is the total amount paid by the buyer, including the item price and any delivery or gift wrapping charges

Referral Fee Schedule (effective June 8, 2021)

Categories

Referral Fee

Per-item Minimum Referral Fee

Categories with fixed referral fees
Additive Manufacturing
12%
€ 0,30
Amazon Device Accessories
45%
€ 0,30
Baby Products (excluding Baby Clothing)
8% for products with a total sales price up to € 10,00
15% for products with a total sales price greater than € 10,00
€ 0,30
Beauty
8% for products with a total sales price up to € 10,00
15% for products with a total sales price greater than € 10,00
€ 0,30
Beer, Wine & Spirits
10%
€ 0,30
Books, Music, VHS, DVD
15%
--
Business, Industrial & Scientific Supplies
15%
€ 0,30
Car & Motorbike
7% for Car & Motorbike electronic devices
12% for Car & Motorbike electronic accessories

For remaining Car & Motorbike products:
15% the portion of the total sales price up to €50,00
9% for any portion of the total sales price greater than €50,00
€ 0,30
Clothing, Shoes and Bags*
For Fulfilment by Amazon (FBA) selection:
15% for the portion of the total sales price up to €45,00
7% for any portion of the total sales price greater than €45,00
€ 0,30
Computers
7%
€ 0,30
Computer Accessories
15% for the portion of the total sales price up to €100,00
8% for any portion of the total sales price greater than €100,00
€ 0,30
Consumer Electronics
7%
€ 0,30
Bicycles
10%
€ 0,30
Cycling Accessories
8%
€ 0,30
DIY & Tools
13%
€ 0,30
Education Supplies
15%
€ 0,30
Electronic Accessories
·15% for the portion of the total sales price up to €100,00

· 8% for any portion of the total sales price greater than €100,00
€ 0,30
Flow Control & Filtration
12%
€ 0,30
Fluid Transfer
12%
€ 0,30
Voedingsmiddelen
15%
€ 0,30
Furniture
15% for the portion of the total sales price up to €200,00

10% for any portion of the total sales price greater €200,00 (excluding mattresses, which will be charged 15% on total sales price)
€ 0,30
Grocery & Gourmet
8% for products with a total sales price up to €10,00
15% for products with a total sales price greater than €10,00
€ 0,30
Health & Personal Care**
15% for products with a total sales price greater than €10,00
€ 0,30
Industrial Electrical Supplies
12%
€ 0,30
Industrial Tools & Instruments
12%
€ 0,30
Jewellery
20% for the portion of the total sales price up to €250,00
5% for any portion of the total sales price greater than €250,00
€ 0,30
Grote apparaten (met uitzondering van accessoires, magnetrons en afzuigkappen)
7%
€ 0,30
Material Handling
12%
€ 0,30
Metalworking
12%
€ 0,30
Musical Instruments & DJ
12%
€ 0,30
Personal Care Appliances**
8% for products with a total sales price up to €10,00

15% for products with a total sales price greater than €10,00
€ 0,30
Software
15%
--
Sports & Outdoors
15%
€ 0,30
Tires
7%
€ 0,30
Video Games – Games & Accessories
15%
--
Video Games – Consoles
8%
--
Watches
15% for the portion of the total sales price up to €250,00

5% for any portion of the total sales price greater than €250,00
€ 0,30
Everything else
15%
€ 0,30
* The referral fee rates for FBA and Seller Fulfilled Prime selections are valid for the promotional period from March 1, 2020 to March 31, 2022.
** For more details on the different types of categories/products within Health & Personal Care and Personal Care Appliances, please refer to this link.
FEES

Fulfilment Fees

Fulfilment fees depend on whether you plan to ship products yourself, or use Fulfilment by Amazon (FBA) to handle your logistics and offer Prime shipping for your products.

Pay only for the services you use

Our flexible rate structure makes it easy to be more competitive.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
Fulfilmentkosten
Fulfilment fee
A flat fee per unit, based on the product type, dimension and weight
Storage fee
Charged per cubic foot per month

Downloadable rate cards

You can find more details about FBA and a full set of our fees in the following languages:

FBA storage fees *

Inventory storage fees are charged monthly based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres. The volume measurement is based on unit size when properly packaged and ready to ship.

Month

Clothing, and Shoes and Bags

Dangerous goods - HAZMAT (standard format)

All other categories (standard format)

Dangerous goods - Hazmat (extra large)

All other categories (extra large)

January – September
€ 15,60
€ 30,00
€ 26,00
€ 25,00
€ 18,00
October – December
€ 21,60
€ 41,00
€ 36,00
€ 35,00
€ 25,00
* Storage fees are based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres.
Additional inventory storage fees apply to products classified as dangerous goods, and for units that have been stored in an Amazon fulfilment centre for more than 365 days (long-term storage fees).
Als je zelf orders vervult, brengt Amazon verzendkosten in rekening op basis van de productcategorie en de verzendservice die door de klant zijn geselecteerd en geeft het bedrag vervolgens door aan je als verzendkrediet.
Verkooppartners met het Professional abonnement stellen hun eigen verzendkosten vast (behalve voor boeken, muziek, video en dvd-producten, zie onderstaande krediettabel). Wanneer een klant je product koopt, ontvang je een tegoed van Amazon dat overeenkomt met het verzendtarief. Houd er rekening mee dat de verwijzingsvergoedingen worden berekend op basis van de totale verkoopprijs, inclusief de itemprijs, verzendkosten en eventuele kosten voor cadeauverpakking.
Verkooppartners met het individuele abonnement gebruiken de door Amazon ingestelde verzendtarieven voor alle producten. Individuele verkooppartners moeten bestellingen verzenden tegen de vastgestelde tarieven, zelfs als het verzendkrediet lager is dan de totale verzendkosten, dus het is belangrijk om items te prijzen op een manier die ervoor zorgt dat je winst maakt.

Verzendkredieten voor alle andere categorieën (individueel abonnement)

Amazon brengt klanten de volgende verzendtarieven in rekening voor producten die in alle categorieën worden verkocht, behalve boeken, muziek, video en dvd. Verkooppartners ontvangen hetzelfde bedrag in de vorm van een verzendkrediet.

Dit is van toepassing op verkooppartners met een individueel abonnement, maar verkooppartners met het Professional abonnement stellen hun eigen verzendtarieven in deze categorieën vast en Amazon keert hetzelfde bedrag uit in de vorm van een verzendkrediet.

Verzendmethode

Boeken

Muziek

Videos

Dvds

Binnenlands standaard
1,99 €
1,99 €
1,99 €
1,99 €
EU, Zwitserland, Liechtenstein
1,99 €
4,09 €
6,14 €
4,09 €
Andere Europese landen
6,14 €
4,09 €
6,14 €
4,09 €
Internationale andere landen
12,27 €
8,18 €
12,27 €
8,18 €
Belangrijk: Als je bent goedgekeurd om als professionele verkooppartner in beperkte rubrieken te verkopen, kun je objecten in die rubrieken niet verder aanbieden met het plan voor individuele verkoop. Alleen professionele verkooppartners kunnen een lijst aanbieden en verkopen in beperkte categorieën. Huidige actieve productvermeldingen in rubrieken waarvoor goedkeuring is vereist, blijven behouden, maar de serviceniveaus en leveringstarieven voor de categorie Alle andere worden toegepast op deze productvermeldingen en bestellingen.

Estimate your FBA fees

Enter your fulfilment costs and compare the profitability of your fulfilment method to FBA. Fees are calculated based on the standard FBA storage and fulfilment fees, as outlined above.

Product examples *

Product type
SD Card
Toaster
Keyboard
Product size
Small Envelope
Standard Parcel
Large Oversize
Dimensions
3,2 x 2,4 x 0,2 cm
25,5 x 18,5 x 17 cm
150 x 10 x 10 cm
Outbound Shipping Weight
30 g
2,2 kg
5,4 kg
Sell on Amazon.nl Shipping from inventory in Netherlands
€ 1,62
€ 4,69
€ 8,51
Sell on EU markets Shipping from inventory in Netherlands (EFN)
€ 4,38
€ 10,73
€ 27,66
Sell on EU markets Dispatch from local warehouse in each EU market (Pan-EU)
Van € 1,62
Van € 4,69
Van € 8,51
* Prijs per eenheid, opslag in oktober.
Van plan om in heel Europa te verkopen? Pan-European FBA en Europese FBA oplossingen stellen duizenden bedrijven in staat om miljoenen Prime klanten in heel Europa, sneller en meer kosteneffectief te bereiken.

Other costs

When calculating the full cost of selling in Amazon stores, be sure to consider additional selling expenses you may incur, and other optional programmes designed to help you increase sales

Additional selling fees

Inventory fees
If you store inventory in an Amazon fulfilment centre—available to selling partners who use FBA—in addition to monthly inventory storage fees, you may incur other fees, such long-term storage fees, overage fees, and removal order fees.
High-volume listing fees
The High Volume Listing Fee will only apply if you exceed 2 million SKUs in a given month, and it will be applied to your highest number of SKUs above 2 million at any time during that month. For each active non-media SKU over 2 million, a fee of 0,0004 € per SKU will apply.
Refund administration fee
If you refund a customer for an order for which you have already received payment, Amazon will refund you the amount of the referral fee you paid for the item(s), minus the applicable Refund Administration Fee, which is the lesser of 5,00 € or 20% of the applicable referral fee.

For example, if you refund a customer the 10,00 € total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be 0,30€ (10,00€ x 15% referral fee = 1.50€).

Optional programmes

Advertising
Attract customers from before they even realize they need your product to the time they’re purchasing it. Amazon Advertising uses a cost-per-click, auction-based pricing model, which means you set the maximum amount that you’re willing to pay when a shopper clicks your ad.
Fulfilment by Amazon
Amazon takes care of your shipping, returns, and customer service. Special FBA programmes like FBA Small and Light, FBA Dangerous Goods, Multi-Channel Fulfilment and FBA European Solutions help you remain competitive. You only pay for the services you use.
Just have a few items to sell?
€ 39 (excl. VAT) per month + selling fees
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