FULFIL

Getting shoppers their stuff

When an Amazon customer buys your product, either we can ship the order for you with Fulfilment by Amazon (FBA), you can leverage Amazon Easy Ship or you can ship it yourself. Many Amazon selling partners use a mix of different fulfilment options.
Family of Amazon customers happily holding the packages they received from an Amazon fulfillment center
Waterflessen verkrijgbaar via Amazon Prime-verzending en een Prime-verzendbadge met een knop 'toevoegen aan winkelwagen'

Aim for fast, free shipping with Prime

Many Amazon customers look for products with the Prime badge because it represents fast, free shipping. Using FBA to ship your products is the easiest way to get the Prime badge for most offers.

You sell it, we ship it

Fulfilment by Amazon (FBA)

Geïllustreerde vrouw die voor dozen op een transportband in een Amazon-fulfilmentcentrum staat

How Fulfilment by Amazon works

When you sign up to sell on Amazon, you’re automatically enrolled in FBA for free. If you decide to go that route, you’ll send inventory to Amazon fulfilment centers, and we’ll handle shipping, customer service, refunds, and returns for those products. You can track your FBA inventory in Seller Central.

Benefits of Fulfilment by Amazon

Amazon handles the logistics so you can handle what matters most to you.
  • Eliminate your fulfilment headaches and get help scaling your business.
  • Outsource storage, customer service, and returns.
  • Unlimited, fast One-Day Delivery on millions of items.
  • Display the Prime badge on eligible products.
  • Improve your chance of winning the featured offer spot on detail pages.
There’s no minimum number of units and no obligation to use FBA for all your products. You have the freedom to customize your strategy to meet your e-commerce business’ needs.

Amazon Easy Ship (AES)

Ideal for: Sellers with their own warehouse who are looking to provide their buyers a fast and reliable delivery experience.

What is Amazon Easy Ship?

Amazon Easy Ship is a shipping service for sellers with an address in the Netherlands to help them fulfill their orders. With Easy Ship, your products are shipped to your customers by Amazon-approved carriers, at express speed and Amazon-negotiated shipping rates with automatic tracking for you to follow your shipments.

What are benefits?

Benefits of Amazon Easy Ship:
Easy Shipping:
Bring your packaged and labeled orders to the designated drop-off location. The carrier will then collect the packages from there and handle the delivery to your customers.
Special rate card:
Enjoy a special rate card with no lock-in contract and no minimum number of orders.
Fast and reliable delivery:
With automated tracking for your orders, your customers will enjoy a fast and consistent delivery experience.

How does it work?

  1. When you receive orders, schedule the pick-up of your parcels with the carrier in Seller Central.
  2. Print the shipping labels (single or in bulk) and stick them to your packages. Thus, they will be tracked and shipped at Amazon-negotiated rates.
  3. Drop the package in the nearest eligible drop-off location and the carrier will take care of the delivery to the customer.
  4. Customers can track the parcel from the first carrier scan until the delivery.
Success stories

Tour a fulfilment centre

Amazon has 175 hundreds fulfilment centres around the world ready to store and ship your products with FBA.
Fulfilment center

You sell it, you ship it

Fulfilment by Seller

Man die pakketten op een karretje trekt in een fulfilmentcentrum van Amazon met daarop een afbeelding van een inventarislijst

When to handle orders yourself

Fulfilment by seller might be right if your products aren’t ideal for FBA—for instance, hazardous goods that don’t meet fulfilment centre requirements or seasonal products that would incur excessive storage fees. Also, you may not need FBA if you already have a logistics network in place.

In cases like these, fulfilment by seller allows you to:
  • Keep your inventory on hand
  • Use your own packaging or labels
  • Stay profitable on products with tighter margins
  • Offer products that are eligible for sale on Amazon, but ineligible for FBA

Amazon's drop shipping policy

Drop-shipping is when you enlist a third-party to fulfil orders on your behalf. Amazon has very specific policies around this practice. If it’s a method you intend to use, make sure to follow these requirements to avoid losing your selling privileges.

Understand how your fulfilment model affects VAT requirements

Depending on the nature of your business, you will be required to register for a VAT number in a European country as per the regulations. Some of the factors that influence your VAT obligations are the fulfilment model and the country of inventory storage.

Learn more about fulfilment

39 € (excl. VAT) per month + selling fees
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